Paulig has created a drink made from a single Kenyan bean
It’s a grounded way to cut down your coffee intake.
Finnish coffee and cocoa producer Paulig has partnered with Lucas Zanotto, a children’s illustrator and designer to create a video promoting what it touts as the world’s smallest cup of coffee. It’s as cute as it sounds and has drawn over 60,000 views on YouTube.
The mini morning pick-me-up is made from a single Kenya AA+ Karindum roasted bean, which is then ground across an emery board nail file, according to Food and Wine. Water is boiled over a candle flame in a small metallic container and then poured into a mini Chemex over grounds placed in a small but cutesy paper filter. The coffee is then transferred to a drinking cup that’s about the size of your thumb nail. Accompanied by music that sounds right out of a video game, it’s all very hygge.
While you can’t actually buy the miniature pour over, the video is a reminder to keep an eye on your caffeine intake. Around 50% of all Americans have at least one coffee a day, while coffee drinkers in the U.S. consumer 3.2 cups of joe daily according to E-Imports, an information provider for specialty coffee makers. To put this in perspective, the Food and Drug Administration says that taking in 400 milligrams of coffee—or roughly four to five cups daily—isn’t associated with “dangerous, negative effects.”
For the health of its compatriots however, Helsinski-based Paulig might want to consider bringing the concept product to market anyway anyway. One famous study claims that 14% of Finnish men and 6% of the Scandinavian country’s women drink more than 10 cups of coffee daily.
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